Crisis Statement Quick Draft
Turn PR-crisis drafting skills into a 5-minute self-service tool
Inspiration: Quality Service
In brand PR services, professional consultants respond to sudden negative incidents by mapping the fact chain, assessing public opinion risks, drafting multiple statement versions, and preparing simulated Q&A talking points.
Why Ordinary People Can't Access It
Ordinary individuals and small businesses cannot afford professional PR teams and lack crisis-communication experience. During the critical golden response window, they often panic, issue poorly worded statements, and let the situation escalate.
AI-Powered Equalizer
Users describe the incident in plain language; the tool automatically builds a fact timeline, evaluates risk level, and generates multiple tone-aware draft statements plus likely media questions and suggested answers.
Key Features
- Generates a fact timeline from a simple incident description
- Assesses public opinion risk and suggests response priority
- Produces formal, soft, and concise statement drafts in one click
- Simulates the 10 most likely reporter questions with suggested answers
- Exports drafts to WeChat, Weibo, and press-release formats
Target Users
Small business owners, personal-brand operators, community managers, school and institutional communication leads
Business Model
1 free draft per day + monthly unlimited subscription + team-seat pricing for enterprise
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